• CEO:

    Todd Morris

  • Lead Partner:

    Dave Schaller

  • Status:

    Acquired by NielsenIQ

Product attribute dataset for CPG brands

Label Insight, now part of NielsenIQ, drives growth for CPG brands and retailers through unparalleled product transparency. The company's data engine captures and enhances information on the packaging of CPG products, so that it is searchable by consumers.  Its product attribute data allows for better product discoverability and understanding of purchase drivers for consumers, unlocking new growth opportunities.